A Scrum Master’s Scrum Team focus

A Product Owner represents the needs of many stakeholders. These stakeholders can be all types of stakeholders. Internal, external, technical, or functional. Users, buyers, influencers, suppliers, higher management, developers, and others.

Your first step here is to get insights into who they are and how they should be approached. Do they need to be involved in every detailed step, or do they require a more bird’s eye overview?

A Product Owner could set up a stakeholder map, visualize them, and do stakeholder analyses to gain more insight. You can use paper visualizations, involve online tools, or follow a training course on stakeholder management to learn the right tools yourself.

An important note is that supporting the Product Owner can be carried out by the whole Scrum Team, not only the Scrum Master.

Controlling the budget and making responsible decisions is a Product Owner task. However, a Scrum Master can help the Product Owner by creating forecasts based on empirical data based on metrics described in Evidence-Based Management (EBM).

With your Product Owner, choose which metrics are valuable to track, support him/her in understanding them, and gather information to bolster them. These are also interesting to share with your stakeholders in a Sprint Review.

As you have read, Product Owners have many stakeholders that must be dealt with. Scrum Masters can support them in many ways, like budgeting, creating the Product Vision, and managing the Product Backlog. I’ve also tried to emphasize that it doesn’t have to be only the Scrum Master offering a helping hand here. The entire Scrum Team can be important in a Product Owner’s activities.

Are you looking for deeper insight into a Scrum Master’s supportive role? Pick a training from our list to find the course to help you in your daily activities. 👇

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