AI Leadership & Strategy
3 June, 2026 – Hilversum, The Netherlands
Lead AI adoption with clarity and confidence. In three days, you’ll gain the strategic insight, governance foundations, and practical tools to guide responsible AI implementation, align leadership, and turn AI ambition into measurable business impact.
Any questions?
Michiel will gladly help you further with any personal or in-company needs you might have.
Michiel Zeinstra
Training Advisor
Duration
3 days
Time
09:00 – 17:00 (GMT +2:00)
Language
English
Lunch
Included
Certification
No
Level
Professional
What will you learn?
In this intensive three-day program, you’ll learn how to move from AI experimentation to structured, organization-wide adoption. We’ll cover how to shape an AI strategy aligned with business goals, navigate governance and risk (including EU AI Act implications), design the right operating model, and lead cultural change across teams.
You’ll explore real-world cases, assess your organization’s AI maturity, and build a practical roadmap to turn AI from hype and isolated pilots into sustainable value creation.
Key takeaways
- A Clear AI Adoption Plan
Know how to define opportunities, sequence initiatives, and avoid common AI hype traps and anti-patterns. - Governance & Risk Confidence
Understand how to address compliance, ethics, and accountability, without slowing down innovation. - Leadership Leverage
Gain the tools to align executives, empower teams, and lead AI transformation as a strategic business capability that resonates with your organization.
Program
Over three intensive days, we move from strategy to execution. On day one, we focus on the strategic foundation of AI adoption. You will clarify what AI means for your organization, distinguish real strategic opportunities from operational noise, and understand the governance and regulatory landscape, including key implications of the EU AI Act. We explore where AI can truly create value, and where it should not.
Day two shifts to operating models and capabilities. We examine how to structure teams, decision-making, data foundations, and risk management to support scalable AI adoption. You will assess your organization’s current maturity and identify the gaps that typically derail AI initiatives, from unclear ownership to fragmented experimentation.
On day three, the emphasis is on leadership and change. We translate strategy into a concrete adoption roadmap, define measurable outcomes, and address the cultural and behavioral shifts required at executive and management levels. You will leave with a pragmatic plan to lead and communicate AI adoption with clarity, responsibility, and measurable impact.
Expect assignments between training days to anchor the theory in your practice environment.
Getting Started
The AI-Enabled Organization
Strategic Problems
– What problems are we trying to solve?
– What’s the pervasiveness and frequency?
– Why now?
Root Causes
– What underlying drivers are causing these?
– Desired Business Outcomes
Who is it for?
This program is designed for leaders and senior professionals who are responsible for shaping direction, governance, and execution of AI within their organization, including:
– C-level executives (CEO, COO, CIO, CTO, CDO, CPO)
– Senior directors and heads of departments
– Business unit leaders and general managers
– Strategy and transformation leads
– Innovation and digital transformation managers
– Data & AI leaders
– Product Professionals (product managers, product owners, etc)
– Risk, compliance, and governance leaders involved in AI oversight
It is particularly relevant for organizations that want to move beyond isolated AI experiments and build a structured, responsible, and scalable approach to AI adoption.
Why should I follow this training?
Lead AI with Strategic Clarity
Move from hype-driven pilots to a focused AI strategy that drives measurable business impact.
Build Responsible AI Foundations
Gain confidence in governance, risk, and EU AI Act compliance, without slowing innovation.
Turn AI Ambition into Execution
Translate vision into a practical plan to turn your environment into an AI-Enabled Organization.
What does it look like?
What else
should I know?
After registration for this training, you will receive a confirmation email with practical information. A week before the training, we will ask you about any dietary requirements.
See you soon!
Course information
Training will consist of a healthy mix of theory, examples, and exercises
Lunch is included.
You need to bring your own laptop for this training.
Meet the trainer(s)
Sander Dur
Sander is Lead Agile Consultant at Xebia and a Professional Scrum Trainer (PST) at Xebia Academy.
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Lead AI adoption with clarity and confidence. In three days, you’ll gain the strategic insight, governance foundations, and practical tools to guide responsible AI implementation, align leadership, and turn AI ambition into measurable business impact.
