AI in Digital Product Design

AI
Digital Products
Product Design
Product Management

Learn how to unlock the power of AI in your product. In this 1-day training, you’ll explore the value of machine learning, neural networks, and LLMs—through hands-on exercises that connect product strategy with data and design.

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Any questions? 

Anja will gladly help you further with any personal or in-company needs you might have.

Anja van Ackern
Training Advisor 

+41 43 288 88 55
anja.vanackern@xebia.com 

Get in touch

What will I learn?

This course introduces product professionals to the core concepts of artificial intelligence, from machine learning to generative models. You’ll discover practical ways to collaborate with data teams and design AI-enhanced features that add real value to users.

Key takeaways

  1. Understand the basics of machine learning and LLMs
  2. Identify meaningful AI use cases for your product
  3. Learn how to collaborate with data and analytics teams
  4. Apply AI thinking to product design and strategy

Program

This 1-day training combines inspiring input with hands-on product exercises. You’ll work in small groups to ideate, evaluate, and refine AI-powered product ideas—learning how to bridge product management and data-driven innovation.

  • AI 101: What’s the difference between ML, neural networks, and LLMs?
  • Exploring use cases: what problems can AI really solve?
  • Working with data teams: terminology, processes, and hand-offs
  • Prototyping ideas and value propositions with AI in mind
  • Discussing risks: bias, feasibility, and responsibility

Who is it for?

This course is ideal for:
– Product designers and developers
– Product managers and innovation leads
– Cross-functional teams working with data or AI concepts

Especially relevant for teams in mid- to large-sized organizations exploring AI opportunities.

Requirements

No technical or AI knowledge required

Curiosity about data, collaboration, and experimentation

Familiarity with product thinking and user-centric design helps

Why should I follow this training?

Make AI relevant for users

Learn how to connect AI capabilities with real user needs

Strengthen cross-team collaboration

Work better with analysts and data scientists

Gain clarity in an AI-hyped world

Cut through jargon and focus on product value

Exam and Certification

This training includes a certificate of participation. There is no formal exam. Custom workshops and team-based sessions are available on request.

What else
should I know?

After registration, you’ll receive a confirmation email with all practical details. A week before the course, we’ll ask about dietary preferences.
This training can be delivered publicly or tailored to your in-house team.
See you soon!

Course information

One-day AI training for product teams and designers

Learn how to turn AI into usable product features

Lunch included (for in-person sessions)

Certificate of participation provided

Register

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